If there is one more thing to be added to the list of talents that Germans have mastered over the long history of years, it’s the art of organizing the world-level trade shows, also known as ‘messes’ in true German spirit. Also, in this field, the region of North Rhine-Westphalia (NRW) and Düsseldorf play a significant role.
Germany is an internationally known destination for its saturation of high-profile trade fairs attracting thousands of exhibitors and millions of visitors from all around the world. Also in this field, the region of North Rhine-Westphalia and Düsseldorf plays a significant role hosting events in business fields ranging from food & beverage to engineering, sports & leisure, information technologies, medicine, arts & fashion, and many others.
From all the international and regional trade shows that will be held in Germany in 2018 (375 in total), around 20% will be in North Rhine-Westphalia, and of those – more than 25% in Düsseldorf (catching up with Cologne that takes the leading position).
While participation in international exhibitions can be an excellent springboard for exports for companies, remember that by being on the other side – as a visitor – you can also benefit from the trade fairs.
If you want to be ahead of your colleagues and other folks within your industry, get to know the latest information about products and future industry trends, meet the leading market players (and possibly even your next employer), then hold on tight and read this expert post written by Baiba Soika, Founder and CEO of an Export Management and Consulting start-up company ExportScene. She has prepared a powerful list of 10 trade shows that cannot be missed in 2018 here in Düsseldorf.
boot Düsseldorf – International Boat Show
If you are into yachting, kayaking or diving, then this is something for you! Experience the world’s greatest watersports show at your fingertips – 250 000 visitors from 90 countries, 18 themed areas, and more than 1,800 exhibitors from 68 different countries.
20.01.-28.01.2018. at Düsseldorf Messe/Arena; more info – www.boot.de
METAV – 20th International Exhibition for Metalworking Technologies
Did you know that in the 1950-60s, NRW was known as the land of coal and steel, and Ruhr was one of the most important industrial regions in Europe? Although today, things are slightly different, manufacturing and engineering counts for large part of Düsseldorf’s economy. METAV trade show will present an overview of metalworking technologies and the latest industry innovations within quality, medical, moulding, and additive manufacturing areas.
In 20.02.-24.02.2018. at Düsseldorf Messe/Arena; more info – www.metav.com
EuroCIS – The Leading Trade Fair for Retail Technology
In times like these, when people eat 3D printed food, drive autonomous vehicles, and even your grandma is on Instagram, digitalization cannot be ignored. Technology never sleeps, so do not miss the opportunity to know everything up and around the fourth industrial revolution and the ways it will touch your life as a consumer in the retail wonderland.
27.02.-1.03.2018. at Düsseldorf Messe/Arena; more info – www.eurocis-tradefair.com
Beauty Düsseldorf: Leading International Trade Fair for Cosmetics, Nail, Foot, Wellness, and SPA
Mirror, mirror on the wall, which is the best beauty event of them all? The latest products, treatments, trends of tomorrow, and much more will be presented during the 3-day event. During the second week of March 2018, Düsseldorf will be a central meeting point for beauty industry professionals from all around the world as the Top Hair Trade Fair and Make-Up Artist Design Show will be held in parallel.
9.03.-11.03.2018. at Düsseldorf Messe/Arena; more info – www.beauty-duesseldorf.com
ProWein – The World’s No.1 Trade Fair for Wines and Spirits
Every year more than 65 000 professionals of viticulture, production and trade of wines & spirits, and gastronomy gather for 3 days in Düsseldorf during ProWein – undoubtedly the world’s leading trade fair in this field.
18.03.-20.03.2018. at Düsseldorf Messe/Arena; more info – www.prowein.com
INTERBRIDE: International Fashion Fair Düsseldorf
This is the most significant B2B trade fair for wedding, bridal, and event fashion in the center of Europe showcasing the latest collections of more than 180 international brands and bringing buyers and designers together.
5.05.-8.05.2018. at Düsseldorf Messe/Arena; more info – www.interbride.eu
Caravan Salon Düsseldorf: The World’s Largest Show for Motor Homes and Caravans
The annual get together for the international caravanning sector – 13 halls of world’s biggest ranges of solutions, ideas, innovative products and services within mobile holiday-making for both professionals and enthusiasts.
25.08.-2.09.2018. at Düsseldorf Messe/Arena; more info – www.caravan-salon.de
REHACARE International Trade Fair and Congress for Rehabilitation and Care
Technical developments have gone very far to allow everyone in society to live their lives fully and without compromises. Experience the 4-day event that will showcase the great range of technical innovations within wheelchairs, stair climbers, grab systems and other areas from international companies pioneering the rehabilitation and care industry.
26.09.-29.09.2018. at Düsseldorf Messe/Arena; more info – www.rehacare.com
Veganism is no longer a fashion trend or a niche thing, it’s emerging industry that is going mainstream. In October, Düsseldorf gathers vegan producers, traders, importers, and consumers during the Europe’s largest and oldest vegan trade fair for plant-based diets and overall lifestyle.
20.10.-21.10.2018 at the Areal Böhler; more info – www.veggieworld.de
MEDICA – World Forum for Medicine
In November, discover the vast variety of medical options at MEDICA – industry trade fair, forums, academy, conferences – all that and much more at one place during 4 exhibition days. If you are a professional working within medicine industry, do not miss out this event and make sure you visit also COMPAMED, the leading international marketplace for medical supplier sector and product development, which will be held in parallel.
12.11.-15.11.2018 at Düsseldorf Messe/Arena; more info – www.medica-tradefair.com
Looking for something else?
The full list of trade fairs held in North Rhine-Westphalia and Düsseldorf in 2018 is long, however if this still seems too small for you, then head to the other queens of German trade fairs such as Frankfurt, Hanover or Cologne, which have a plenty of general industry and very specialized niche trade shows to offer.
Do you have more questions about the most suitable trade fairs for your business or you want to meet your export partners despite the trade fair dates? Feel free to send an email with your question to Baiba Soika.
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